OPTIMISATION

Your Ads Should Optimize Themselves. Yours Can.

10 automation rule types. Inventory-aware bidding. Free dayparting on every plan. Build the rules. Preview every change. Let the system execute 24/7 — while you focus on strategy.

SellerMate rule builder automation dashboard on widescreen monitor

Trusted by 1,000+ brands and agencies worldwide

$1B+

Ad spend optimized across accounts

10 Rule Types

Covering every dimension of Amazon PPC

24/7 Execution

Automation that never sleeps

Free Dayparting

On every plan — no competitor matches this

How It Works

Build. Preview. Execute.

Build Rules with Precision

Choose from 10 rule types: dynamic bidding, search term harvesting, negative keywords, dayparting, budget pacing, inventory triggers, and more. Set conditions using ACoS, CTR, conversions, spend, or inventory levels. Combine multiple conditions with AND/OR logic.

Build your first rule

Preview Every Change Before It Runs

See exactly what will change before anything touches your live campaigns. Run rules in test mode. Review the impact. Then decide whether to execute or adjust. No black boxes. No surprises.

See how preview mode works

Auto-Execute with Full Audit Trail

Once you're confident, switch to auto-execute. Every action is logged: timestamp, rule, before/after values, and the reason behind each change. You stay in control. The system does the work.

Explore automation rules

Automation Engine

10 Rule Types. Every Dimension of Amazon PPC.

Dynamic Bidding

Auto-adjust bids every hour based on ACoS, CTR, conversion rate, and order history. Set your target. The system keeps campaigns on track around the clock.

Search Term Harvesting

Converting search terms in Auto campaigns migrate to the right Manual campaigns automatically. The most time-consuming PPC task, eliminated.

Negative Keyword Rules

Non-converting search terms become negatives before they drain more budget. Set spend thresholds and click floors. Budget stops leaking.

Inventory-Aware Rules

Ads pause when stock drops below your threshold. Reactivate on restock. Stop paying for clicks you can't fulfill.

Smart Placement Optimizer

Top of Search, Product Pages, Rest of Search — placement bid modifiers adjust dynamically based on where your conversions actually come from.

And Five More

Complete Coverage Across Your Entire Campaign Portfolio

Dayparting Rules

Schedule bid multipliers and budget adjustments by hour and day. Campaign, ad group, or individual target level. AI recommends your optimal schedule. Apply in one click. Free on every plan.

Explore Dayparting

Budget Pacing Rules

Automatically increase or decrease daily budgets based on consumption rate and performance. Stop campaigns from exhausting budget at 2pm or underspending by midnight.

See Automation Rules

Revive Rules

Keywords go dormant. Performance data doesn't. Revive rules automatically increase bids on inactive keywords that showed strong conversions in the last 7 days.

See Automation Rules

Whitelist Protection

Top-performing search terms are protected from auto-negation. Your hero keywords stay active no matter what other rules run.

See Automation Rules

Status Rules

Pause or enable campaigns based on performance thresholds. No more weekend emergencies. The system responds to poor performance before you wake up Monday morning.

See Automation Rules

Manage 200 Campaigns Like You Manage 10

Edit campaigns. Pause and enable at scale. Adjust targeting bids across hundreds of ad groups. Move search terms from reports into targets or negatives. Adjust placement bid modifiers — without clicking through individual campaign settings.

For agencies managing 10+ accounts: bulk operations run across every client simultaneously. What used to take a full day now takes an hour.

"With SellerMate.AI, our team saved hours every week and saw a 41% growth in daily ad sales." — Neema Guivian, Founder & CEO, Arvanza Consulting

Real results from real accounts

Brands and agencies using SellerMate.AI share the numbers.

Ska Ecommerce team managing Amazon PPC campaigns with SellerMate

8x

Ad Sales Growth

Ska Ecommerce · Agency Services

A German Amazon PPC agency managing four client accounts grew ad sales from €26K to €218K — an 8x increase — using SellerMate automation rules and achieving full onboarding in just four weeks.

Read the case study →

New House Speciality garment care

-5%

ACoS (15.6% → 11%)

New House Speciality Co · Garment Care

A USA garment care brand with ~100 SKUs cut daily manual work from 2 hours to minutes, dropped ACoS from 15.6% to 11%, and lifted ROAS to 9.15 in 4 months.

Read the case study →

Coco Garden plant care products

25%

Total Sales Growth

Coco Garden · Lawn & Garden

A leading Indian garden brand grew PPC sales 24.6%, increased ad orders 29%, and reclaimed 10–12 hours per week through rules-based automation and dayparting.

Read the case study →

Bombay Greens eco garden products

+57%

Ad Revenue

Bombay Greens · Lawn & Garden

A fast-growing eco-friendly garden brand grew ad revenue 57%, lifted ad orders 27%, and improved ACoS — using automation, dayparting, and smart keyword control.

Read the case study →

BM Consulting agency team

2.4x

Sales Growth

BM Consulting · Agency Services

India's leading Amazon agency scaled its monthly campaign executions 12x and delivered 2.4x sales growth across its client portfolio — without adding headcount.

Read the case study →

Adsify Varicose ayurvedic products

+80%

Ad Sales

Varicose Vein Brand · Health & Wellness

An Ayurvedic health brand doubled market share from 12% to 20%, grew ad sales 80%, and hit its 12-month market share target in just 7 months — managed by Adsify.

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MinuteToCleanIt cleaning products

+58.5%

Ad-Attributed Sales

MinuteToCleanIt · Home & Garden

A home cleaning brand managed by Adsify grew ad-attributed sales 58.5% and lifted organic sales 40.8% — using time-based bid optimisation and SellerMate's rule engine.

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Arvanza clinical hygiene products

+41%

Daily Ad Sales

Clinical Hygiene Brand · Health & Wellness

A clinical hygiene brand stuck at $12K/day ad sales broke through a months-long plateau to grow daily ad sales 41% — powered by Arvanza and SellerMate.AI automation.

Read the case study →

Excelsior agency team Amazon ads

+180%

Profit Increase

Excelsior · Home & Garden

Excelsior and Adsify used SellerMate.AI to consolidate scattered data, automate campaign optimisation, and scale via bulk actions — achieving 180% profit growth in 1 month.

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Sterling Magic toy warehouse

2.3x

ROAS

Ted's Sterling Magic · Toys & Games

A U.S. niche toy brand trapped in rising PPC costs cut TACoS from 45% to 22% and achieved 2.3x ROAS improvement with smarter targeting and AI automation.

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Primebook Android laptop student

0→100

Orders in 2 Weeks

Primebook · Electronics

An innovative Android laptop brand went from 0 to 100 orders within 2 weeks of launching on Amazon, then sustained 25% month-over-month order growth for 6 months.

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Mafatlal Industries textile warehouse

38%

Sales Growth

Mafatlal Industries · Textiles

A 100-year-old Indian conglomerate managing 1,000+ Amazon SKUs achieved 38% sales growth and 42% more ad orders — without aggressively increasing budgets.

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+59%

Ad Sales

Gourmet Food Brand · Food & Spices

A gourmet food and spice brand achieved 59% sales growth in one month using SellerMate.AI’s dayparting and bid automation, with 2000+ daily automated bid changes saving 120+ hours of manual work monthly.

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LN Digital Amazon seller

+98%

CVR

LN Digital · Home & Garden

A Brazilian water filter brand cut wasted spend with dayparting rules and bid automation — doubling CVR and growing ad purchases 127% in a single month.

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Start Automating — and Stay in Control.

Connect your Amazon account and build your first rule in minutes. Dayparting is free on every plan.

Free dayparting on all plans10 rule types covering every PPC dimensionFull audit log — nothing is a mystery