AMAZON PRODUCT EXPLORER
Find Hidden Product Opportunities Like Never Before
Discover missing ad products, targeting gaps, and inventory insights — all in one unified dashboard.
Why Product Explorer Matters for Sellers?
Spot Missing Campaigns
Instantly see which ASINs are not running on Sponsored Brands or Sponsored Display while they're already performing. Product Explorer flags these gaps so you can expand and capture demand you're currently leaving behind.
Identify Targeting Gaps
Know exactly which targeting types — Exact, Phrase, Product, or ASIN targeting — are missing for each high-performing product. Expand intelligently on existing performance and cover the gaps on winners.
Parent-Child Performance
Get unified insights across all child ASINs under a parent. Understand what's driving growth, dragging performance, and where to double down based on complete visibility.
Product DNA — Deep Dive Intelligence
Performance Clarity
See 14, 30, and 60-day performance across ads and organic sales. Spot momentum shifts and confidently explain results during client reviews.
Spot Ad Funnel Imbalance
See if you're over-investing in one ad type. Identify over-dependence or underutilized formats before performance plateaus. Scale with structural improvements, without spending more.
Campaign Intelligence
View only the campaigns that are actively advertising the selected ASIN. Identify underperforming campaigns and take immediate action by jumping directly into Bulk Actions.
Inventory Intelligence
Advertising without inventory visibility is expensive guesswork. Product Explorer connects inventory health with ad performance, showing days on hand, FBA vs FBM stock, and hourly inventory updates.
What Sellers Are Saying
“Product Explorer showed me I wasn't running Sponsored Brands for my top 15 ASINs. Added them in one afternoon and saw 35% more sales within a week!”
Jessica M.
“The parent-child view saved me hours every week. I can finally see aggregated performance without building custom reports.”
Mark R.
“Product DNA's campaign quick actions are a game changer. I optimize campaigns 3x faster now — select from DNA, jump to bulk actions, done.”
Sarah K.
Why Choose SellerMate.AI for Product Insights?
A Truly Unified ASIN View
See Sponsored Products, Sponsored Brands, Sponsored Display, retail performance, and Seller + Vendor metrics together for every ASIN.
Opportunity Flagging
SellerMate flags gaps — instantly identify ASINs missing ad formats or targeting types, so you know exactly where expansion makes sense.
One-Click Actions
Go straight from Product Explorer or Product DNA into Bulk Actions. Optimize campaigns, targets, or ad products without spreadsheets.
Success Stories That Speak For Themselves
Real results from sellers and agencies using SellerMate.AI.
8x
Ad Sales Growth
Ska Ecommerce · Agency Services
A German Amazon PPC agency managing four client accounts grew ad sales from €26K to €218K — an 8x increase — using SellerMate automation rules and achieving full onboarding in just four weeks.
Read the case study →
-5%
ACoS (15.6% → 11%)
New House Speciality Co · Garment Care
A USA garment care brand with ~100 SKUs cut daily manual work from 2 hours to minutes, dropped ACoS from 15.6% to 11%, and lifted ROAS to 9.15 in 4 months.
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25%
Total Sales Growth
Coco Garden · Lawn & Garden
A leading Indian garden brand grew PPC sales 24.6%, increased ad orders 29%, and reclaimed 10–12 hours per week through rules-based automation and dayparting.
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+57%
Ad Revenue
Bombay Greens · Lawn & Garden
A fast-growing eco-friendly garden brand grew ad revenue 57%, lifted ad orders 27%, and improved ACoS — using automation, dayparting, and smart keyword control.
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2.4x
Sales Growth
BM Consulting · Agency Services
India's leading Amazon agency scaled its monthly campaign executions 12x and delivered 2.4x sales growth across its client portfolio — without adding headcount.
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+80%
Ad Sales
Varicose Vein Brand · Health & Wellness
An Ayurvedic health brand doubled market share from 12% to 20%, grew ad sales 80%, and hit its 12-month market share target in just 7 months — managed by Adsify.
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+58.5%
Ad-Attributed Sales
MinuteToCleanIt · Home & Garden
A home cleaning brand managed by Adsify grew ad-attributed sales 58.5% and lifted organic sales 40.8% — using time-based bid optimisation and SellerMate's rule engine.
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+41%
Daily Ad Sales
Clinical Hygiene Brand · Health & Wellness
A clinical hygiene brand stuck at $12K/day ad sales broke through a months-long plateau to grow daily ad sales 41% — powered by Arvanza and SellerMate.AI automation.
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+180%
Profit Increase
Excelsior · Home & Garden
Excelsior and Adsify used SellerMate.AI to consolidate scattered data, automate campaign optimisation, and scale via bulk actions — achieving 180% profit growth in 1 month.
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2.3x
ROAS
Ted's Sterling Magic · Toys & Games
A U.S. niche toy brand trapped in rising PPC costs cut TACoS from 45% to 22% and achieved 2.3x ROAS improvement with smarter targeting and AI automation.
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0→100
Orders in 2 Weeks
Primebook · Electronics
An innovative Android laptop brand went from 0 to 100 orders within 2 weeks of launching on Amazon, then sustained 25% month-over-month order growth for 6 months.
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38%
Sales Growth
Mafatlal Industries · Textiles
A 100-year-old Indian conglomerate managing 1,000+ Amazon SKUs achieved 38% sales growth and 42% more ad orders — without aggressively increasing budgets.
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+59%
Ad Sales
Gourmet Food Brand · Food & Spices
A gourmet food and spice brand achieved 59% sales growth in one month using SellerMate.AI’s dayparting and bid automation, with 2000+ daily automated bid changes saving 120+ hours of manual work monthly.
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+98%
CVR
LN Digital · Home & Garden
A Brazilian water filter brand cut wasted spend with dayparting rules and bid automation — doubling CVR and growing ad purchases 127% in a single month.
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Frequently Asked Questions
Product Explorer is a unified ASIN-level dashboard that shows ad performance, retail metrics, and opportunity gaps in one place. It highlights missing ad formats and targeting coverage so you know exactly where each ASIN can grow.
Product Explorer gives you the big picture: all ASINs, their performance, and opportunity flags. Product DNA is the deep dive for a single ASIN, showing trends, ad distribution, campaigns, and inventory insights.
Yes! Product Explorer has a built-in Parent Level Performance view that aggregates all child ASIN metrics under each parent.
Product Explorer displays which targeting types you're currently using for each ASIN. If a high-performing ASIN is missing a targeting type, it's flagged as an expansion opportunity.
Within Product DNA, you can see days on hand, FBA vs FBM stock levels, hourly inventory updates, and sales velocity. This helps you avoid pushing ads when inventory is running low.
Absolutely. You can create custom views by selecting only the metrics you want — such as BSR, profitability, TACoS, organic sales, or Buy Box percentage — and save them for quick access.
Yes. SellerMate supports Seller Central and Vendor Central. If both are connected, you can switch between seller and vendor metrics from the same interface.
Product DNA shows only the campaigns advertising the selected ASIN. Select the campaigns you want, and you're taken directly to the Bulk Action page with those campaigns pre-selected.
Compare Mode lets you view before-and-after performance side by side. It helps you measure the impact of changes like listing updates or pricing adjustments.
Product Explorer is built for Amazon sellers, brands, and agencies managing multiple ASINs who need clear visibility into ad performance, targeting coverage, and growth opportunities.
Yes. Product Explorer highlights targeting gaps on high-performing ASINs, helping you expand keywords and product targets strategically based on performance.
Yes. Product Explorer is designed to scale across hundreds or thousands of ASINs, with filters, custom views, and parent-level aggregation.
Ad and performance metrics update regularly based on Amazon sync schedules, while inventory insights update hourly when available.
Yes. Because Product Explorer combines ads, retail performance, and inventory signals, it's useful for growth, catalog, and operations teams — not just PPC managers.
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