Excelsior × Adsify: 180% Profit Increase, 30% ROAS Improvement
Excelsior · India · 1 month
+180%
Profit Increase
+30%
ROAS
+25%
CTR
-60%
Return Rate
About Excelsior
Adsify Digital is an award-winning e-commerce advertising agency that grows and manages brands and sellers on Amazon with advanced PPC strategies, listing conversion optimization, and problem solving. Amazon has rated and awarded them among the top agencies in India 3 times.
Excelsior is a brand aiming to scale its online presence. SellerMate.AI empowers agencies like Adsify to transform data into growth opportunities. Adsify executed a data-driven strategy using SellerMate.AI to deliver results for Excelsior.
The Challenge
Excelsior was at a pivotal growth stage but faced hurdles that threatened to slow their momentum.
Inefficient Ad Spend: Difficulty pinpointing which channels and creatives delivered the best conversion rates. Auto campaigns drove irrelevant traffic, leading to high returns and an ACOS of 35%+.
Data Overload: Insights scattered across platforms; team struggled to extract actionable intelligence quickly.
Scaling Barriers: Without an integrated system for real-time testing and optimization, rapid informed decisions were a challenge. 15%+ revenue loss over six months.
Adsify recognized that bridging these gaps required a powerful tool to centralize insights and drive strategic adjustments. That’s where SellerMate.AI came in.
The Solution
Adsify integrated SellerMate.AI into their workflow to streamline data aggregation and optimize campaign performance.
Unified Data Insights
SellerMate.AI consolidated multiple data streams into one intuitive dashboard, enabling Adsify to immediately identify high-performing products and creatives.
Automated Campaign Optimization
The platform’s real-time monitoring and automated adjustments ensured each advertising dollar was maximized, allowing Adsify to continually refine campaigns without delays of manual intervention.
Controlled Experiments using Bulk Actions
With clear, concise insights, Adsify was able to test new strategies rapidly and scale those that worked best, turning data into immediate, profitable actions.
This seamless integration meant that while SellerMate.AI managed the heavy lifting of data analysis, Adsify could focus on crafting and executing high-impact strategies for Excelsior.
The Results
Results delivered within just one month:
Profit Surge: Excelsior experienced a 180% increase in profits, proving that precise targeting and rapid optimization can transform performance.
Boosted Return on Ad Spend (ROAS): A 30% improvement in ROAS — every advertising dollar stretched further, driving higher profitability.
Better Engagement: 25% increase in CTR rates and 60% reduction in return rates due to better targeting.
These results underscore how a strategic partnership, empowered by the right technology, can yield tangible, record-setting outcomes.
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