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Tips, strategies, and insights to help you master Amazon PPC advertising and grow your business.

All(207)Analytics & Reporting(16)Automation & Tools(22)Business Growth(42)Case Studies(7)DSP & Advanced Ads(7)Feature Updates(4)Guides & Tutorials(73)PPC & Advertising(50)Product Listing(15)Release Notes(1)Seller Operations(44)
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hero-amazon-keyword-rank-tracker-tool
Analytics & ReportingPPC & Advertising
5 min read

Amazon Keyword Rank Tracking Guide: How to Track Organic Rank, Sponsored Ads & Share of Voice

In this article, I’ll walk you through how to properly track Amazon keywords, organic and sponsored, and what to do with those insights to actually grow sales.

Akash Singh
411 viewsOct 25, 2024
hero-negative-keywords-amazon-optimization
PPC & Advertising
5 min read

Mastering Negative Keywords on Amazon: Steps and Optimization

Master the use of negative keywords on Amazon for efficient budget use and improved ad quality.

Akash Singh
51 viewsOct 25, 2024
hero-driving-sales-with-amazon-ppc-strategies
PPC & Advertising
7 min read

Amazon PPC Strategies: Tips and Hacks to Increase Sales

Learn how driving sales with Amazon PPC can be achieved efficiently with key metrics like CTR, CR, ACoS and RoAS.

Akash Singh
44 viewsOct 25, 2024
hero-losing-money-amazon-ppc-strategies
PPC & AdvertisingGuides & Tutorials
5 min read

How to Stop Losing Money on Amazon PPC Strategies

Understand how to handle high ACOS and stop losing money on Amazon PPC by ensuring a gradual sales velocity increase.

Akash Singh
39 viewsOct 25, 2024
hero-amazon-ppc-product-launch-strategy
PPC & AdvertisingProduct Listing
6 min read

Simple Steps for Amazon PPC New Product Launch Strategy

Effective Amazon PPC product launch integrates keyword research, budget planning, and tactical campaign structuring for long-term success.

Akash Singh
28 viewsOct 25, 2024
hero-amazon-click-through-rate-strategies
Guides & Tutorials
6 min read

How to Improve Amazon Click-Through Rate?

Average Amazon click through rate is around 0.4%. Below 0.3% indicates potential issues. Improve CTR with relevant keywords and product app

Akash Singh
36 viewsOct 25, 2024
hero-amazon-ppc-management
PPC & Advertising
5 min read

Top Amazon PPC Management

Explore top Amazon PPC management agencies such as AMZ Pathfinder and AdBadger known for scaling businesses and optimizing software.

Akash Singh
58 viewsOct 25, 2024
hero-amazon-ppc-tools-review
Automation & ToolsPPC & Advertising
11 min read

12 Best Amazon PPC Tools Compared: Features, Pricing & More

Here are the 12 best Amazon PPC management tools that can help you ace your advertising game in today's hyper-competitive marketplace. This list is created addressing the needs of Amazon sellers, agencies, and enterprise brands.

Akash Singh
303 viewsOct 25, 2024
hero-amazon-fba-sellers-beginners-guide
Seller OperationsGuides & Tutorials
12 min read

Selling on Amazon FBA for Beginners in 2025

Explore Amazon FBA, learn different business models from private label to dropshipping, and discover strategies for product sourcing.

Akash Singh
33 viewsOct 10, 2024
hero-product-listing-on-amazon-guide
Product ListingGuides & Tutorials
10 min read

How to Create and Improve Your Amazon Product Listing

Discover how to create your product listing on Amazon: from product details, pricing, to tools for enhancement.

Akash Singh
48 viewsOct 10, 2024
hero-what-type-of-business-is-amazon-warehouse-operations
Seller Operations
10 min read

Amazon Fulfillment Center and Warehousing - How It Works

Amazon warehouse is essentially a fulfillment center handling inventory management, picking, packing, shipping and returns processing.

Akash Singh
1,392 viewsOct 10, 2024
hero-amazon-ranking-algorithm-understanding
Guides & Tutorials
17 min read

Understanding Amazon’s A9 and A10 Algorithm: Key Ranking Factors and Tips

Understand Amazon's A9 & A10 ranking algorithms with best practices and factors that matter most to enhance your product visibility & sales.

Akash Singh
203 viewsOct 10, 2024