Blog
Tips, strategies, and insights to help you master Amazon PPC advertising and grow your business.
Amazon Keyword Rank Tracking Guide: How to Track Organic Rank, Sponsored Ads & Share of Voice
In this article, I’ll walk you through how to properly track Amazon keywords, organic and sponsored, and what to do with those insights to actually grow sales.
Understanding Amazon TACoS Total Advertising Cost of Sale Decoded
Amazon TACoS impacts business profitability, calculated using the formula: (Advertising Spend ÷ Total Revenue) x 100.
ROAS Explained: How to Calculate and Optimize Your Ad Spend
Learn how to calculate, assess, and improve ROAS in PPC advertising. Discover key metrics and strategies for optimizing ad spend and boostin
Guide to Reports Feature - Sellermate.AI
With huge data and too many metrics to analyze, optimizing your Amazon ad campaigns can be overwhelming. Reports feature on Sellermate.AI allows you to have a clear view of your Amazon ads account performance. In this guide, we'll show you how to leverage the power of our platform's reporting fea...