Analytics & Reporting

Data analysis, performance reports, and key metrics like ACoS and ROAS

16 posts

hero-amazon-ppc-audit
Analytics & ReportingPPC & Advertising
8 min read

Amazon PPC Audit Checklist: 7 Steps to Optimize Campaigns and Improve ROAS

This guide shows you exactly how to audit your Amazon advertising campaigns, how often to do it, and what to fix first.

Sravanthi Munagapati
63 viewsOct 16, 2025
hero-amazon-share-of-voice
Analytics & Reporting
7 min read

Amazon Share of Voice: The Metric Most Sellers Overlook

Let's break down what Amazon Share of Voice really means, why it’s critical for your growth, how to measure it, and strategies to grow your business by tracking SOV.

Sravanthi Munagapati
36 viewsSep 4, 2025
hero-amazon-search-query-performance-report
Analytics & Reporting
6 min read

Analyzing Amazon Search Query Performance Report | A Detailed Guide

Let's learn how to use Amazon SQP reports to grow your brand, cut ad spend, and find hidden keywords.

Sravanthi Munagapati
148 viewsJul 24, 2025
hero-amazon-search-term-report-advertising-business-scaling
Analytics & ReportingPPC & Advertising
7 min read

How to Analyze Amazon Search Term Report For Better Results

In this guide, you'll discover how to analyze Amazon search term data and understand how shoppers are discovering (or not discovering) your products.

Sravanthi Munagapati
123 viewsJul 16, 2025
hero-strategies-reduce-lower-amazon-acos
Analytics & Reporting
10 min read

Strategies to Reduce and Lower Amazon ACOS

Reduce Amazon ACoS effectively with refined keyword targeting and advanced bidding. Boost profits and optimize listings today! Click to enha

Akash Singh
28 viewsApr 11, 2025
hero-amazon-trend-report-2025-analysis
Analytics & Reporting
12 min read

Amazon Trends Report Analyzing Strategic Insights for Sellers in 2025

Discover the 2025 Amazon trend report! Find top eco-friendly, health, home office products. Learn selling strategies for trending items.

Akash Singh
188 viewsApr 11, 2025
hero-acos-vs-roas-differences
Analytics & Reporting
15 min read

ACoS vs ROAS Get the Best Ad Results

Master ACoS vs ROAS differences to enhance PPC profitability. Learn calculation methods and choose the right metric. Boost your ad performance now!

Akash Singh
29 viewsApr 9, 2025
hero-understanding-amazon-acos-maximize-roi
Analytics & ReportingBusiness Growth
9 min read

Calculating and Understanding Amazon ACOS: Tips and How to Maximize ROI

What is ACoS? Discover how to calculate it, set benchmarks, and optimize strategies to boost ROI in Amazon campaigns.

Akash Singh
19 viewsApr 9, 2025
hero-understanding-acos-vs-tacos-amazon-ad-metrics
Analytics & ReportingPPC & Advertising
11 min read

Understanding ACoS vs TACoS Key Amazon Ad Metrics

Master ACoS vs TACoS for Amazon Ads success! Optimize ad spend and boost profitability with strategic insights and metric synergy. Click now!

Akash Singh
47 viewsApr 9, 2025
hero-using-amazon-sales-report-grow-business
Analytics & ReportingGuides & Tutorials
11 min read

Understanding How to Use Amazon Sales Report to Grow Your Business

Boost your business with Amazon sales report insights. Optimize listings, track growth, refine strategies, and enhance conversions. Click no

Akash Singh
27 viewsMar 5, 2025
hero-increase-amazon-conversion-rate
Analytics & ReportingGuides & Tutorials
13 min read

How to Calculate and Increase Amazon Conversion Rate

Boost your Amazon conversion rate with effective strategies. Optimize listings, set competitive prices, and enhance reviews. Click to increa

Akash Singh
17 viewsMar 5, 2025
hero-amazon-analytics-tools-business-growth
Analytics & ReportingBusiness Growth
13 min read

Top Amazon Analytics Tools for Business Growth

Boost business growth with top Amazon analytics tools. Compare the tools for real-time insights and profitability. Choose the right tool now!

Akash Singh
47 viewsDec 9, 2024
hero-amazon-keyword-rank-tracker-tool
Analytics & ReportingPPC & Advertising
5 min read

Amazon Keyword Rank Tracking Guide: How to Track Organic Rank, Sponsored Ads & Share of Voice

In this article, I’ll walk you through how to properly track Amazon keywords, organic and sponsored, and what to do with those insights to actually grow sales.

Akash Singh
422 viewsOct 25, 2024
hero-tacos-amazon-decoded
Analytics & ReportingPPC & Advertising
13 min read

Understanding Amazon TACoS Total Advertising Cost of Sale Decoded

Amazon TACoS impacts business profitability, calculated using the formula: (Advertising Spend ÷ Total Revenue) x 100.

Akash Singh
95 viewsSep 12, 2024
hero-ppc-roas-average-industry-insight
Analytics & ReportingPPC & Advertising
11 min read

ROAS Explained: How to Calculate and Optimize Your Ad Spend

Learn how to calculate, assess, and improve ROAS in PPC advertising. Discover key metrics and strategies for optimizing ad spend and boostin

Akash Singh
47 viewsAug 30, 2024
hero-guide-to-reporting
Analytics & Reporting
5 min read

Guide to Reports Feature - Sellermate.AI

With huge data and too many metrics to analyze, optimizing your Amazon ad campaigns can be overwhelming. Reports feature on Sellermate.AI allows you to have a clear view of your Amazon ads account performance. In this guide, we'll show you how to leverage the power of our platform's reporting fea...

Bhavana Gupta
39 viewsJul 18, 2024