How to Automate Amazon's Request a Review Button (5-Minute Setup)

If you're clicking Amazon's "Request a Review" button manually, you're doing it wrong. Not morally wrong – just inefficiently wrong, like using a flip phone in 2025.

Let me guess your daily routine: Log into Seller Central, navigate to orders, filter by shipped, click each order individually, find that tiny button, click it, confirm, repeat... for hours.

Sound familiar? You're not alone. But here's the thing – there's a much better way.

What Is Amazon's Request a Review Button?

Quick refresher: Amazon's "Request a Review" button is their official way for sellers to ask customers for reviews. When you click it, Amazon sends a standardized, compliant email to the buyer.

The good news: It's 100% TOS-compliant.The bad news: It doesn't scale past about 50 orders per day.

Why Automation Makes Sense

Let's do some quick math:

• Manual clicking: 30-45 seconds per order

• 100 orders daily: 50+ minutes of pure button clicking

• Annual time investment: 300+ hours

That's nearly two months of full-time work just clicking buttons. Your time is worth more than that.

Your 3 Automation Options

Option 1: Professional Automation Tools (Recommended)

Best for: Most sellers who want simple, compliant automation

How it works:

1. Sign up for a service like ReviewFlow, FeedbackWhiz, or similar

2. Connect your Amazon account (secure OAuth)

3. Set preferences (timing, filters)

4. Let it run automatically

Pros: Set-and-forget, fully compliant, includes analyticsCons: Monthly cost ($15-50)

Option 2: Browser Extensions

Best for: Budget-conscious sellers with simple needs

How it works:

• Install Chrome extension

• Extension auto-clicks buttons while you watch

• Still requires your computer to be on

Pros: Cheaper than full automation

Cons: Not truly hands-off, security concerns

Option 3: Build Your Own

Best for: Developers or large operations

Requirements:

• Amazon SP-API integration

• Server infrastructure

• Ongoing maintenance

Reality check: Unless you're technical or have 200+ hours to spare, skip this option.

Step-by-Step: Setting Up Professional Automation

Step 1: Choose Your Tool

Research based on:

• Amazon API integration (non-negotiable)

• Pricing vs. features

• Customer reviews

• Compliance track record

Step 2: Sign Up & Connect

1. Create account with chosen service

2. Connect Amazon account through OAuth

3. Verify permissions (legitimate services only request what they need)

Step 3: Configure Settings

Timing: 5-14 days after delivery (varies by product type)Filters: Exclude returns, refunds, negative feedback ordersMarketplaces: Choose US, UK, CA, etc.

Step 4: Test & Monitor

• Start with small batch

• Monitor first week closely

• Check Amazon account health

• Adjust based on response rates

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What to Expect After Automation

Response rates: Jump from 1-2% (manual) to 15-30% (automated)Time savings: 50+ minutes daily back in your scheduleConsistency: Every delivered order gets a requestPeace of mind: No more forgotten orders or missed opportunities

Quick Setup Checklist

•  Choose automation tool with Amazon API integration

•  Sign up and connect Amazon account

•  Set timing rules (7-14 days for most products)

•  Enable smart filters (exclude returns/refunds)

•  Start with test batch

•  Monitor results for first week

•  Scale to full automation

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The Bottom Line

Manual review requests made sense in 2019. In 2025, it's like insisting on handwriting emails.

Your choice: Spend 50+ minutes daily clicking buttons, or spend 5 minutes setting up automation and focus on growing your business.

The math is simple. The choice is yours.

Ready to automate? Try ReviewFlow (A SellerMate.AI Product) – no button clicking required.